Smartly CES Las Vegas
Agency: Cheerful 21st Client: Smartly Role: Design Brief: Smartly is an AI-powered advertising platform that were showcasing their product at CES. As part of this, they host meetings in hotel suites that are taken over and rebranded with company content. I worked closely with the team to develop a design journey through the space, taking over mirrors, pictures frames, fitted furniture and anything else appropriate in the room to make it more branded, convey content and messaging and tie-in to the Las Vegas theme where possible.