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Benjamin Watts Benjamin Watts
Ben Watts / Graphic Designer / London
About / Contact
  • Selected Projects
  • Advertising & Marketing
  • Branding & Identity
  • Brand Activation
  • Public Art
  • Integrated Campaigns
  • Publishing & Editorial
  • Typography
  • Wayfinding
  • Archive

Lenovo Innovation World Berlin

Agency: Prism Client: Lenovo Role: Design Brief: I worked alongside the Creative Director in the design development of the Lenovo Innovation World Exhibition space in Berlin. This was a series of large scale graphics that tied together throughout this huge space, starting from the outside and feeding all the way through to the stage at the end, via various waypoints. Whilst keeping this consistent, I also looked at the smaller scale items such as lanyards and t-shirts, so that there was cohesive branding throughout.

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